广州天河区商业购物广场消费趋向性调查报告--以太阳新天地为例
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广州天河区商业购物广场消费趋向性调查报告--以太阳新天地为例(开题报告,论文4400字)
A Survey on the Consumption Trend in Tianhe District of Guangzhou --A Case Study of the New World Plaza
Abstract
Sun new world is the largest single shopping center in Guangzhou Zhujiang New City, located in fashion, high-end, is a shopping, dining, entertainment and other functions in one of the one-stop shopping center. In the new world according to age, income, occupation, income, education, investigation.In the past, the prediction of marketing personnel is often met with some data, such as population, income, etc.. There is no doubt that these statistical data on marketing has a great impact. However, modern consumers from the concept to the direction of consumption have changed a lot, showing a diversified consumption structure, the complexity of consumer demand.I chose this topic is to better understand the consumer tendency, and the sun is the new world of Guangzhou Tianhe CBD in a shopping center, gathered in fashion and high-end consumer groups, I think here to do part-time six months, can be a good understanding of consumer trends
Key words:A Survey on the Consumption Trend Tianhe District of Guangzhou A Case Study of the New World Plaza